Mark Lotse - Mark´s HubSpot Blog

Mark´s HubSpot Blog

Here, Mark tells us more about exciting topics relating to B2B content marketing, HubSpot, growth marketing, revenue operations, HubSpot CRM

What is possible with the HubSpot CMS?

What is possible with the HubSpot CMS?

Discover the unlimited possibilities of the HubSpot CMS and how it can revolutionize your digital marketing. We'll tell you all about it, both from our own experience for our we ...
HubSpot CMS - These are the functions

HubSpot CMS - These are the functions

Last updated on 3.6.2024 As a content management system (CMS) with integrated customer relationship management (CRM), HubSpot is a marketing tool that combines many functions. I ...
Content Hub on HubSpot: Everything you need to know

Content Hub on HubSpot: Everything you need to know

Creating engaging and effective content for your business costs you one thing above all else: time! And with the increasing number of Chanels you have to manage for successful m ...
How to find the right explainer video provider

How to find the right explainer video provider

Do you want to convey complex content in an entertaining and exciting way? Then you should consider an explainer video as your medium of choice. Videos are booming, which is why ...
Storytelling in Content Marketing

Storytelling in Content Marketing

If you have something to tell, you turn to storytelling. Or content marketing. Or even better: a combination of both. Storytelling in content marketing is the perfect symbiosis ...
Mark becomes a personality: our corporate culture | EN

Mark becomes a personality: our corporate culture | EN

Today is a very personal post. It's about our deepest inner self as an agency. And it's about nothing less than our corporate culture!
Advantages of inbound marketing - Mark provides an overview

Advantages of inbound marketing - Mark provides an overview

Traditional outbound marketing measures have been on the decline for years. Due to smaller marketing budgets and a lack of measurability, it is playing an increasingly minor rol ...
b2b inbound marketing - The 4 basic requirements

b2b inbound marketing - The 4 basic requirements

Content and social media marketing, SEO, marketing automation - at first glance it seems impossible, but all these marketing measures can be summarized under the umbrella of a s ...
Content audit: starting point for an effective strategy

Content audit: starting point for an effective strategy

The goal: "Evangelize" and create clarity In order to generate leads, customers first need to know and understand a product. However, clear and easy-to-understand communication ...
Cookie notices: 5 common CMPs in comparison

Cookie notices: 5 common CMPs in comparison

English Deutsch All of you are familiar with the obligatory cookie notice when you visit a website for the first time. This text banner is used to obtain consent to the collecti ...
Will AI replace our creative jobs?

Will AI replace our creative jobs?

English Deutsch We simply asked the AI this question ourselves and had them write an article on the subject! Voilà, the interview by Mark Lotse with beta.openai.com. So read fir ...
These content marketing tools will really help you!

These content marketing tools will really help you!

English Deutsch You can't do content marketing without software support! The market offers many small and large content marketing tools to support you in your daily work. We hav ...
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