How to Choose Your B2B SEO and AEO Agency in Germany
A good B2B SEO and AEO agency is characterized by proven B2B experience, reliable SEO performance, and a proven methodology for achieving visibility in AI search systems such as ...
6 Requirements for AI with HubSpot Breeze
Implementing AI in marketing and sales sounds simple: activate Breeze, and you’re good to go. In practice, however, success rarely hinges on the technology itself, but rather on ...
AEO Guide 2026: Implementing Answer Engine Optimization in HubSpot
By 2026, AEO has evolved from a concept to a must-have: 42% of B2B software buyers now actively use AI search in their selection process, and visibility in ChatGPT, Perplexity, ...
AI Discoverability for B2B in 2026
Today, prospective B2B buyers approach their research differently. Instead of sifting through ten blue links, they ask ChatGPT, Perplexity, or Google AI Overviews directly for s ...
HubSpot AI: From Useful Tool to Real Growth Driver
HubSpot AI has arrived in many companies. The first use cases are quickly found. Formulating texts, preparing emails, summarizing meetings, speeding up content.
We are a HubSpot Platinum Solutions Partner!
Updated on January 13, 2026 - WOOHOO! We have just become a HubSpot Platinum Partner :-) We have been both a HubSpot customer and partner since 2015. This means that we are at y ...
Website Relaunch Process – More Than Expected?!
Need a new website? Then read on! Because website relaunches often involve more topics and challenges than a website relaunch newbie might think at first glance ... Here we expl ...
Mark Lotse and Thalox Form Strategic Partnership
Neuburg (Munich) and Landau, February 11, 2026 - HubSpot partners Mark Lotse GmbH and Thalox AG are entering into a strategic partnership. The aim is to support B2B companies - ...
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The Mark Lotse Customer Success Program - what's included?
Last updated: December 2025
Successful blog migration: from WordPress to HubSpot in 6 steps
How do you move your blog from WordPress to HubSpot? Switching CMS is no small step. Especially with a central content channel like a blog, every detail counts - from SEO perfor ...
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